Add subscribers to Mailchimp from Google Sheets rows (API integration)

Instantly connect Mailchimp and Google Sheets with pre‑built templates using Postman Flows.

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Overview

This template lets developers sync new or updated rows in Google Sheets directly to Mailchimp as subscribers. Ideal for teams that use Sheets as a data entry tool or CRM export, this flow enables code-level control over when and how contacts are added to Mailchimp—without relying on manual exports or limited no-code connectors.


How does the Mailchimp + Google Sheets integration work?

This template uses Postman Flows to:

  • Monitor a Google Sheet for new or changed rows

  • Extract email addresses and custom fields from each row

  • Format and map data to Mailchimp’s subscriber structure

  • Add or update contacts in a specified Mailchimp audience


How to use the template

  • Set up authentication:

    • Google Sheets: Authorize access using Postman Flows

    • Mailchimp: Connect your Mailchimp account via API

  • Store API keys or tokens as environment variables in Postman

  • Configure your flow:

    • Set your sheet ID and range

    • Map fields between Sheets and Mailchimp

    • Test the flow using sample data

  • Run or schedule the flow to run at regular intervals


Get started in seconds

Fork this template to sync Google Sheets rows to Mailchimp with full API control. Customize field mappings, handle errors, and extend the workflow with filtering, logging, or additional services as needed. This approach gives developers the flexibility and precision required to build robust internal tools or production-ready data syncs.

Frequently asked questions

What is Postman Flows?

Postman Flows is a visual tool for building API workflows. You can connect APIs, services, and data in a drag-and-drop interface—without writing code. It’s built for developers and technical teams who want flexibility and control over how APIs interact.

Zapier is great for automating popular SaaS tools. Postman Flows is API-first—it gives you complete control over request structure, data transformations, and logic. You can use it to orchestrate internal APIs, chain service calls, and go beyond the limitations of most no-code tools.

Yes. Because Flows are built on top of Postman’s core platform, you can connect to internal APIs, services behind a firewall, or staging environments—just like you would with any Postman request. It’s ideal for platform teams and service orchestration.

No coding required—but if you’re comfortable with APIs and how requests are structured, you’ll feel right at home. Flows lets you visually define logic, pass data between steps, and build useful workflows without writing scripts.

You can trigger Flows manually or on a schedule using Postman Monitors. Programmatic triggers like webhooks or Postman’s public API aren’t supported yet, but they’re on the roadmap.

You can run Flows interactively in your browser. Use test environments to simulate different conditions, inspect step-by-step output, and refine your logic before going live.

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